Awakening Africa Magazine


10 Instagram growth hacks for more engaging followers

3 Mins read

There was a time when growing your Instagram account was easy.  With the fast rate at which this social media platform is growing, it is becoming more difficult to grow your account with the ever-growing user base and the complicated Instagram algorithm. 

Below is a compilation of our top 10 Instagram growth hacks that you can use to gunner a more engaging following

  1. Post quality content

The thing with Instagram is that you only have a few seconds to make an impression on someone before they scroll to the next post. Therefore, you need to make that moment count by posting good quality content that will make them take a moment to engage with your post and later, your page.

You might be wondering what it means to post quality content. It could either be; High quality, fun, and creative pictures (modern phone’s camera can do a good job at this), cool videos, GIFs and having a theme that represents your style.

2. Use of hashtags

Hashtags is how you get discovered by many Instagram users who may have not known of your online existence.

Using hashtags helps Instagram algorithms to figure out what your posts are about then shows it to people who might be interested. It is also how you get to reach your target audience and create a community around the hashtag.

3. Use Instagram Stories, Reels and IGTV

It is no doubt that videos are generating more engagement than ordinary posts. If not, we would not be seeing social media influencers and brands being stuck up on putting out video content now and then. 

To get you more engagement on your Instagram account, you might want to consider putting out videos and promoting them on your stories as well.

4. Post at the right time

Posting when your followers are on Instagram is guaranteed to give you more engagement on your posts. Instagram analytics will be quite helpful with this. It shows you when you have the most and least interactions and it also gives you an insight of your followers based on age, location and gender. 

You could also use a third-party app that can be linked to your Instagram account to give you an analysis of your account.

5. Engage with other posts

Like, comment and repost other people’s posts to increase your engagement on Instagram. This will help you to attract new followers. Engaging in other people’s post is as important as answering to comments on your posts. 

6. Be consistent

Consistency does not necessarily mean every day, a few times a week, maybe two or three is enough. Consistency on Instagram is rewarding for the obvious reason that Instagram will always be in favor of those who use their app frequently.

Consistency is a big issue for most people, therefore, to help you with that, we suggest you plan your posts and have a schedule of posting on Instagram.

7. Start conversations

Ever noticed the ‘Ask me anything’ tag on your Instagram stories? Well, they were added there to help you increase your engagement with your followers. Another option is to pose a question in your captions to get people talking in your comment section. 

8. Go Live

Instagram launched its live sessions in 2018 and since then users have been broadcasting their Live sessions to help them engage more with their followers. To better your chances of gaining followers, you can request an influencer in your niche to go on live with you.

9. Longer captions

As mentioned earlier, a great factor that influences how your posts will perform is the amount of time spent on it. Therefore, by having good quality content coupled up with long captions, you are more likely to capture the attention of your views for a longer time.

Use an Instagram growth service

Clearly, ‘making it’ on Instagram requires a lot of time and effort. Thankfully, there are third-party apps that are compliant with Instagram’s terms of service that can do all the hard work for you. This, therefore, leave you with only one task; creating content. 

Be careful when using these apps since any suspicious activities could lead to your account being suspended.

Getting to engage followers on Instagram is an uphill task. You might question yourself once in a while if it is all necessary. But, if you are trying to build a brand around your name then you should be prepared to do all the hard work.

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